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ISSUE TWO OF #YLBO DISTRIBUTED




The second issue of Your Little Book of Eats and Treats, a pocket-sized collection of exclusive offers and discounts which promotes independent businesses in the PE8 postcode area, is hot off the press!

Leopard Print PR manages the social media for the money-saving initiative, which aims to help local businesses thrive, and we also wrote much of the copy.

UK shopping habits have changed, as Brits adapt their lifestyles to accommodate the restrictions imposed on us by COVID-19, and local businesses throughout the UK have been impacted severely by months of lockdown.


These lockdowns have understandably impacted upon footfall to retailers, which have reached an all-time low, with the British Retail Consortium reporting a 77.8% year-on-year decline.


Co-founder Andy Johnston said: “Throughout the latest lockdown, we remained determined to soldier on and help local businesses gain their share of the market, with the strength of the local community shining through, against all odds.

“We can all play a vital role in supporting local businesses and ensuring that they continue to thrive and bring vibrancy and life to own towns. We hope people embrace the second issue of Your Little Book, just as they did the first, and they enjoy using the many money-off coupons.”

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Founded by former journalist and respected PR Vanessa Munnings, it’s in our DNA to deliver cost-effective, creative and straight-talking campaigns and clever comms initiatives – always done with passion, dedication and enthusiasm.

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